WebologyWORX
Case Studies / HVAC / Commercial Refrigeration

Serene Comfort — 24/7 HVAC & Refrigeration website redesign

A concept redesign for a hvac / commercial refrigeration business in Troy, MI. 6 pages, built mobile-first and ready to launch.

Sample redesign. This is an unsolicited concept WebologyWORX prepared to show Serene Comfort Heating, Cooling & Refrigeration, Inc. what a new website could look like. It is not the business’s official website and is not affiliated with or endorsed by them.

Live, interactive preview of the new design. Scroll and click around.

webologyworx.com/samples/serene-comfort/
The project

A fresh, modern site for Serene Comfort — 24/7 HVAC & Refrigeration

A modern, mobile-first rebuild of a 2010-era sitebuilder HVAC site. The logo's four-seasons diamonds drive a 'comfort in every season' concept, with 24/7 availability, tap-to-call and real customer reviews pushed front and center for both homeowners and commercial refrigeration clients.

The redesign puts the business’s story front and center: “24/7 furnace, air conditioning and commercial refrigeration service, repair and installation in Troy and Metro Detroit — Oakland, Macomb & Wayne Counties.”

  • Brand palette and four-season service strip drawn from the original logo
  • 24/7 messaging, sticky header phone and mobile tap-to-call bar
  • Separate Residential, Commercial and Refrigeration pages built from the client's existing copy
  • Pre-service troubleshooting checklists and maintenance tips turned into scannable UI
  • Coupon-style Specials page and a 3-county service-area directory replacing raw ZIP-code lists
  • Upfront-pricing 'How it works' and FAQ sections modeled on top Metro Detroit competitors
Client
Serene Comfort Heating, Cooling & Refrigeration, Inc.
Industry
HVAC / Commercial Refrigeration
Location
Troy, MI
Pages
6
Status
Concept / pitch
Designed
November 2026
Built by
WebologyWORX
Before & after

The transformation

Serene Comfort — 24/7 HVAC & Refrigeration website before
Before
Serene Comfort — 24/7 HVAC & Refrigeration website redesign
After

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